Have you checked your restaurant insurance policy to see if your signage is covered?
What is one of the things almost every restaurant needs to attract new customers – besides great food and friendly service? The answer: a sign! You need to let people know where you are so that they can find you. Signage can even help someone discover your existence when driving by.
But what happens if that sign is damaged? What if a truck knocks it over, it gets vandalized, or it’s struck by lightning? You will need to repair or replace the sign if you want to continue attracting customers. Will your insurance cover the cost of repairing or replacing that sign? The answer: maybe.
You have a lot of things on your plate as a restaurant owner – menus, pricing, advertising, and the list goes on – so it’s easy to forget about some of the seemingly small things. An experienced insurance agent – one who specializes in restaurant insurance – can help make sure you don’t miss any of those “small” things!
Covered or Not?
Getting back to our question and the resulting ambiguous answer – “maybe.” You need to know the definitive answer to that question – “Will your insurance cover the cost of repairing or replacing that sign?” - BEFORE something happens to it.
Each policy is different, and rules can vary from state to state, but generally speaking, if your sign is permanently attached to a building that you own, you can add the value of the sign to the building coverage on your Business Owner’s Policy (BOP).
However, a large number of restaurant owners lease the building for their restaurant rather than own the building. Those business owners need to look at other options.
Tenant’s Betterment and Improvements Insurance
The International Risk Management Institute (IRMI) defines tenant’s betterment and improvements as “permanent additions or changes made to a building by a lessee at his or her own expense that may not legally be removed.” This includes additions or modifications the lessee makes that increase the value of the structure such as upgraded cabling for computers or TVs, lighting fixtures, wall-to-wall carpeting, and signs that are attached to the building.
If these improvements were to be damaged or destroyed and are no longer useable, it would be detrimental to your restaurant.
There is insurance available to cover betterments and improvements. Sometimes the property owner will add it to their commercial property insurance; however, they can also ask that it is excluded from their policy. Therefore, it’s vital that you carefully review your lease to determine who is responsible for covering any damage to the improvements you make.
You may find an insurance company that wants to add your improvements and betterments coverage to your contents coverage. Keep in mind the rate for building coverage is usually lower than it is for content coverage and often broader in the scope of what is covered.
Insurance for Freestanding Signs
What if you have a sign for your restaurant that is not attached to the building? In that case, you will need specific protection added to your BOP to cover any damage to the sign. And if you have more than one free-standing sign, each one needs to be listed on your policy along with a specific limit of coverage for each.
We’ll Make Sure You’re Covered for the Big and Little Things!
Sometimes it’s the “little” things that end up costing your restaurant a lot of money. As restaurant insurance specialists, American Insuring Group’s independent agents can make sure you don’t miss any of the “little” things, not to mention the big things as well! We’ll help you get great coverage at a surprisingly affordable rate.
Give us a call at (800) 947-1270 or (610) 775-3848 or contact us online.



Open flames, cooking oils, cleaning chemicals, and paper products are the perfect ingredients for a fire, and all are found in most restaurants. So, it’s no surprise that fire companies respond to more than 8,000 structure fires at restaurants and bars each year, according to the National Fire Protection Association.
If these measures fail, having the right insurance can help repair the damage.
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Hope for the best, but plan for the worst. This is true in many of life’s endeavors, but perhaps even more so in the food industry. Building a profitable food business doesn’t just happen; it’s a result of a great deal of planning.
The best way to determine which insurance protections are best for your restaurant is to find an experienced independent agent who specializes in Restaurant Insurance.
In 2015, the food truck industry was valued at $856.7 million, and it is expected to grow to $996.2 million by 2020. There are many reasons for this growth including the seemingly easy entry into the restaurant business that it provides.
If you aren’t absolutely sure what you need to properly protect your food truck business, give the independent insurance agents at American Insuring Group a call.
It will soon be that time of year when many businesses will offer their employees a chance to celebrate the season with a holiday party. At some of these parties, alcohol will be served, and, as we all know, too much alcohol can make people do crazy things!
If you decide to serve alcohol at your next business function, check your commercial general liability policy to make sure that it provides coverage for liquor liability.
One of the best ways to reduce
Another way to take a bite out of restaurant insurance costs is to work with an independent insurance agency like American Insuring Group.
Restaurant kitchens are notorious for having open flames, sharp equipment, fast-paced work environments, tight spaces, and many other safety risks.
it’s a mixed bag.
Don't go it alone. Give American Insuring Group a call at 



